Tag: Confusion
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Marketing Expert’s Post-Sale Confusion Survey is Admissible
Think Green Limited (“Think Green”) has taken Medela AG and Medela LLC (“Medela”) to Court, accusing them of infringing on the trade dress rights it holds in its breast pump and misleading consumers through false advertising. Rhonda J. Harper, a Think Green expert witness in areas involving marketing, branding, and consumer research, used various analytical…
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Psychology Expert Witness’ Testimony Regarding Alleged Coercion Admitted
On September 28, 2016, Terence B. Tekoh (“Plaintiff”) brought a suit against the County of Los Angeles, the Los Angeles Sheriff’s Department (“LASD”), LASD Sergeant Dennis Stangeland, LASD Deputy Carlos Vega, and Does 1-10, alleging violations of his civil rights. Dr. Iris Blandon Gitlin (“Dr. Gitlin”) is one of Plaintiff’s designated retained experts and is…
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Accounting Expert Witness Barred from Testifying because He Used Simple Addition to Derive Infringing Sales
Plaintiff, a prominent telecommunications service provider, has established the well-known marks “LIGHTSPEED” and “LIGHTSPEED VOICE” in connection with its telecommunications services. When Defendant opened a business called LIGHTSPEED CONSTRUCTION GROUP, Plaintiff alleged that the mark was nearly identical to its marks in connection with the offering of confusingly similar telecommunications services. Plaintiff added that such…